Twine Designs for MaggieMoo's Summer of Fun

This month, MaggieMoo's Ice Cream and Treatery has launched their summer national promotion, entitled "MaggieMoo's Summer of Fun." Twine Design was once again hired to design original artwork for this nationwide celebration, including in-store point-of-purchase materials, national ad work, local store marketing initiatives, mail marketing and web graphics.

I have to admit that this is one of my favorite promos. The entire theme is a carnival. It's bright, colorful, and fun! I had the most fun designing Maggie in her carnival barker's outfit. The standee design was also a lot of fun to design. The hardest part was figuring out how high to place the face cutouts! I was able to get a copy of the finished product, and I used my young nephews as a test. It worked perfectly! (Whew...)

This is also an exciting milestone, as this marks a full year that NexCen Brands has chosen me, as a independent business, to design original art for MaggieMoo's national promotions. During 2006 and 2007, when I worked in-house for MaggieMoo's (and later NexCen, when the brand was purchased), I was responsible for most artwork for MaggieMoo's promotions. During 2008, I was transitioning into my new contracting business, while supporting NexCen on a number of other projects for all of their brands. In 2009, I was back in the saddle again with original artwork for MaggiMoo's promos!

While I'm very grateful for all of the business I've received from NexCen, I'm especially grateful for having the opportunity to graphically maintain the MaggieMoo's brand. It's such a fun, family-friendly brand, not to mention a product that I worship - ice cream! And, let's not forget Miss Maggie Moo herself -- my muse. I've so enjoyed illustrating her over the years, in different outfits and situations. She's an expert in reinvention - look out, Madonna! :)

I can't wait to see what's next! (probably something spooky...)

MaggieMoo's is debuting four new ice cream combinations throughout the summer. Please visit a treatery near you to try one!

Comments

[lucy]

Thanks for taking the time to talk about this, I feel fervently about this and I take pleasure in learning about this topic. Please, as you gain information, please update this blog with more information. I have found it very usefulCheap Monogramouflage Louis Vuitton Handbags

[Jack william A]

Loved the article - I needed an idea for a birthday gift for my friends. Hopefully they will enjoy them as you have.cheap fashion accessories

[Houston Home Security]

I enjoyed your blog. It’s easy to read, the content is good, and you’re an educated writer unlike most of the blogs I come across when searching on this topic. I will check back in the future and see if you have more articles. Thanks for posting this, I appreciate the information and the effort you put into your site.Houston Home Security